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Community Tip - Did you get called away in the middle of writing a post? Don't worry you can find your unfinished post later in the Drafts section of your profile page. X

Concept Design - building emotion into new products

JohnHayes
1-Newbie

Concept Design - building emotion into new products

RKS uses emotion as a starting point for new product design. This episode of the Product Design Show looks at the Kor water bottle and how decisions designers made at the concept stage makes buyers feel better about themselves.

 

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