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Customer Story: Managing GM's Successful Global Rollout of a Parts Pricing Strategy

AnnMcGrath
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Customer Story: Managing GM's Successful Global Rollout of a Parts Pricing Strategy

Many companies struggle with manual, cost-plus pricing strategies which result in lost margin when prices are set too low and lost sales when prices are set too high. A best in class Service Parts Pricing tool can automate processes to optimize prices to reflect form/fit/function, interrelated and/or superseded parts and competitive pressures. In this presentation, Andy West will share expertise in deploying the strategic global pricing program at General Motors. Learn firsthand how profit-driven service parts pricing improves service profit margins, service parts revenues and customer value.

Presented by: Andrew West, General Motors

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