As a valued customer, we would like to inform you about some important changes to our services. After reviewing our product portfolio, PTC has decided to re-align its remote assistance strategy and offerings as a Service Lifecycle Management (SLM) offering through ServiceMax Zinc.
As a result, PTC will be retiring our Vuforia Chalk service on October 31, 2025 and recommending a migration to ServiceMax Zinc. ServiceMax Zinc is a remote collaboration tool that is now integrated within PTC’s Service Lifecycle Management (SLM) portfolio through PTC’s acquisition of ServiceMax last year.
Existing Chalk customers and users can continue to use Chalk through October 31, 2025. We will continue to release security updates for our apps & services during this transition time. However, we will no longer be updating Chalk’s feature set going forward.
Why we are retiring Chalk?
As a result of PTC acquiring ServiceMax Zinc, we saw overlap between Chalk and Zinc’s vision, capabilities and features. We have decided to channel our focus towards Zinc that will enable us to deliver to our customers’ needs more efficiently. With this consolidation, we believe the future is now brighter for our customers trying to enable remote service & support capabilities for their business. We acknowledge that in the short run this may be disruptive to our Chalk customers. Therefore, we hope to minimize that disruption by providing over a year’s notice of the change.
What do I need to do?
There is nothing that you need to do at this time. For very active customers, your account manager or partner will contact you to guide and support you through this transition. For all other customers, we will automatically transition you to Zinc and invite you to a Zinc Org to setup and use. All existing customers will be provided the same quantity of Zinc licenses at the same price as Chalk.
We are confident that you will be happy with Zinc, as Zinc has capabilities & features today that were on Chalk’s roadmap such as desktop screensharing, chat, and document and file transfers. Chalk customers will see that Zinc is specially designed for service & support operations to enable teams to collaborate intelligently, streamline communication with automation and AI, and to help everyone stay connected and aligned. Start familiarizing yourself with Zinc by watching this 2-minute Zinc video.
We’re here to help
Both Chalk and Zinc teams are committed to guide and support our customers during this transition. We will share additional information, details and tips on our Vuforia Chalk Community site that develop during our transition period based on questions, feedback and learnings from our customers.
However, if after exploring Zinc you have any questions or concerns or you determine that Zinc is not the right fit for your business needs, please contact us via email at chalk.now@ptc.com.
We hope you stay with us and be part of our next chapter through Zinc!
-- The Vuforia Chalk team
