The origin / meaning of Vuforia name

[DmitryTsarev]

Just wanted to ask an easy casual friday question 🙂

Does someone know about the origin of "Vuforia" name? I googled a bit, but couldn't find any clues / hypotheses.

Would love to hear a fascinating story about it being the name of the favourite toy of someone's kid or the name of a paradise island somewhere in the Pacific Ocean or something like that 🙂

[Suraj_Patil]

I dont know the entire story about it. But previously vuforia studio is known as thingworx studio.

[DmitryTsarev]

@Suraj_Patil A good point, but this is only part of the story 🙂

Actually initial product name was Vuforia (when PTC acquired Vuforia back in 2015).

A bit later Vuforia Studio and some other Vuforia products have been renamed to Thingworx Studio (somewhere in 2017?)

And then it has been renamed back to Vuforia in 2018.

[ClayHelberg]

I always assumed it was a portmanteau of "View" and "Euphoria"