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IoT promises to connect the things that automate our world with decision makers, empowering them with on-demand access to Actionable Intelligence. This revolution will make connectivity and data analytics mainstream, enabling all companies to run more efficient, effective businesses, and deliver levels of service to customers that were not possible before the connected world. Today organizations often have unconnected and/or remote assets that are sensing or controlling real-world processes, producing what is known as ‘dark data’. The quickest way for companies to benefit from the Internet of Things is to modernize existing equipment with connected capabilities, and unlock the value hidden in dark data. Modernizing legacy equipment avoids re-engineering, extensive upgrades or costly replacement, but can be difficult; are there any products are available today that can accomplish this? Most IoT products on the market today only address part of the information delivery value chain, or are development kits intended for builders. When businesses ask themselves ‘what is our core business’, companies quickly realize that they either do not have the in-house engineering expertise to develop and deploy an IoT, or do not have the capital to purchase and maintain a costly custom solution. The decision: to build or buy? With DeviceLynk, this decision is made easy. DeviceLynk is a complete solution that connects remote assets and transforms dark data into Actionable Intelligence – increasing visibility, reliability and productivity.This presentation by DeviceLynk’s Managing Director, Adam Strynadka, examined the build vs. buy decision, and demonstrates how four companies in different industry verticals gained substantial return on investment (ROI) by unlocking ‘dark data’, and delivering Actionable Intelligence to decision makers.