Wearables have had a sharp rise in popularity over the past few years. However, there’s still a lot of uncertainty surrounding how consumers are using them in their daily lives and if they are actually as beneficial as we believe. The main problem facing the widespread adoption of wearables is not that the technology isn’t advanced enough to make them useful; it’s that the products fail to provide enough value to make consumers continue to wear them once the novelty has worn off. However, integrating other aspects into the mix, such as new TV controls and personalized options, can help create more value for using wearables and increase more enriching TV experiences as well. In this session, the presenter discuss the future of wearable design and detail how wearables integrated with new TV technology can create more value for both consumers and companies alike. Plus, the presenter discuss the future of wearable design and detail how wearables integrated with new TV technology can create more value for both consumers and companies alike.
