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1-Visitor
Jun 7, 2011 1:38 PM UTC
Question

Rock your Concept Design with Psycho Aesthetic Approach

How does Maslow's Hierarchy of Needs fit into concept design? Allison and Vince show how The Psycho Aesthetic approach helps guitar designers forecast future consumer needs to create next generation instruments.

 

    2 replies

    1-Visitor
    Jun 7, 2011 3:43 PM UTC

    Love this episode!!  ** AIR GUITAR **

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    12-Amethyst
    Jun 7, 2011 4:44 PM UTC

    Vince sure likes his products to be multifunctional...burrito-serving auto-playing guitars

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