dwg files in Vuforia Studio

when you need to display this format file as 2d - trying  to convert it to pvz will not make sense in this case. Then better  you can print the dwg file to any image formats (flat, raster)  or pdf and display these files there in you popup. As mentioned when you have AutoCAD environment you can print the files from there directly or via some automation tools (important is if you need to have this file to have correct scale or you need only to display them).

Depending on your environment if you have e.g.  Creo Parametric so you can import a dwg file in Creo and then print it to pdf or to picture format. This could be automated with e.g. JLink or Creo Toolkit . But you can also try to use also Creo Distributed Batch if you need to do this for many files. I tested it and importing of dwg and saving to picture is very easy and in dbatch mode you can call this  e.g. for all file in specific directory (many hundred  files).