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DeanLong1-Visitor
1-Visitor
October 5, 2013
Question

Curious

  • October 5, 2013
  • 14 replies
  • 3904 views

I am wondering how many people are using Creo Direct. It was hyped tons at the launch of Creo but I have not heard anyone actually using it.


Why am I curious you ask? Well, I recently was contacted by a really smooth cold call specialist from SpaceClaim and it peaked my interest. What did I do you ask? I went to Youtube and watched a couple SpaceClaim videos. And what did I learn you ask? I learned that the SpaceClaim development people and the Creo Directdevelopment people operate in parallel universes and copy off each other's paper during tests. They might as well be one in the same. They look almost exactly the same and as far as I could tell.....function exactly the same. Even the "Ball of Destiny" in both look exactly the same.


Does anyoneknow ifCoCreate and SpaceClaim gestated in the same room at some point long ago? I remember when PTC bought CoCreate and thought okay....is that really a strategic purchase with legs or is it just a way to say we do that too?



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14 replies

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dgschaefer21-Topaz II
21-Topaz II
October 8, 2013
Yep, the naming thing is a real hot mess. I agree with you in principal on the 'Creo Parametric' thing, but in practice I'd bet most users only use one app. We have only Creo Parametric here, so we simply say 'Creo'. I get the difference and I try to be more specific outside the office, but I'd bet most users only know one app and think of it simply as 'Creo'.

It's similar, structurally, to MS Office, but in practice most Office users use several of the programs whereas most Creo users only use one.

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JonathanHodgson13-Aquamarine
13-Aquamarine
October 8, 2013
"It's similar, structurally, to MS Office"

Yes, except if the Office apps were called 'MS Office Continuous', 'MS Office Tabulated' and 'MS Office Visual'.

Just saying "I use Parametric" is rather unhelpful without further clarification ("parametric what?"), and 'Creo Parametric Two Point Oh' is a bit of a mouthful (as was 'Creo Elements Slash Pro'!). 😉

Jonathan
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BenLoosli23-Emerald III
23-Emerald III
October 8, 2013
The same logic holds for Windchill.

Windchill is only the generic toolkit that the apps, PDMLink, ProjectLink, MPMlink, etc, are built on. Saying you use Windchill is like saying you use Creo. You need to differentiate which app in the Creo/Windchill suite you actually use.

Office is the suite, Word, Excel, Project, Powerpoint, Access, et all are the apps.
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DamianCastillo1-Visitor
1-Visitor
October 9, 2013

Did not mean to derail this into a discussion about the bad branding, but it seems others understand the frustration here at times.


I agree that if you only use one of the apps, it's easier to default to the generic platform name. (Creo or Windchill). If you use multiple apps in either platform, it would make more sense to be more specific.


We use several Creo apps but only one Windchill app. So we say Creo Parametric, Creo Simulate, Creo Manufacturing, etc. As for Windchill PDMLink, we do say just Windchill because we don't have any other apps at the moment. It would probably be just as easy to get everyone to say PDMLink, but it sounds a little wierd to say just Parametric.


So yes. It's a mess, but we usually deal with it and move on. This is something large companies need to think about before announcing new products. The latest example of this is Microsoft. They were so focused on how great their new brand was, that they did not think through the abbreviations that would tarnish their brand in the proces.


XBOX One is commonly called Xbone. It was such a negative name that Microsoft actually purchased the domain Xbone.com once they realized how terrible their brand name could sound when abbreviated. Now they have to live with it and accept Xbone.


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